Table of Contents

Handbook on the Geopolitics of Business

Handbook on the Geopolitics of Business

Elgar original reference

Edited by Joseph Mark S. Munoz

In recent years, rapid globalization, novel technologies and business models, as well as economic and political changes have transformed the international business landscape. This pioneering volume offers a comprehensive discussion of the new global terrain and makes a strong case for the consideration of geopolitics in both the study and practice of modern-day business.


Joseph Mark S. Munoz

Subjects: business and management, international business


Globalization has redefined the practice of contemporary business. As a response to heightened economic integration markets expanded and modalities of business changed. As a result of the emergence of new technologies, business innovations, and trade-friendly policies worldwide, corporations worldwide were forced to adapt to a new business terrain. This terrain was fraught with intense competition, a whirlwind of policy changes, political upheavals, and economic alignments and alliances. The contemporary global business landscape has been transformed into an economic jungle that opened up new threats and opportunities for companies worldwide. This economic jungle pours financial crises and meltdowns that wreak havoc on governments and business. Unexpected policy changes and political alignments can change the contour of the operational terrain abruptly. Discontented players pose countless security threats and cultivate global fear. Amidst this tough and constantly changing environment, global corporations have not been dormant. Like an animal species pushed to the brink, they sought to survive by exploring new avenues in hope for greener pastures. They continued to build their enterprises and evolve in unprecedented ways. Many are forced to travel far and wide.