Societal Entrepreneurship

Societal Entrepreneurship

Positioning, Penetrating, Promoting

Edited by Karin Berglund, Bengt Johannisson and Birgitta Schwartz

Stating the importance of both the local and the broader societal context, the book reports close-up studies from a variety of social ventures. Generic themes include positioning societal entrepreneurship against other images of collective entrepreneurship, critically penetrating its assumptions and practices and proposing ways of promoting societal entrepreneurship more widely.

Chapter 8: Friends, feelings, and fantasy: the entrepreneurial approach as conceptualized by preschool teachers

Karin Berglund

Subjects: business and management, entrepreneurship, social entrepreneurship, development studies, social entrepreneurship, politics and public policy, social entrepreneurship


Walking in the garden centre, looking for fl owers to plant in early spring, I received a phone call from my ten-year-old daughter Tove: ‘Hi mom, we have a new business idea! So . . . I wonder if I can take care of people’s pets when they are on holiday.’ ‘Ok?’, I answered but did not get the time to formulate a question as she went on explaining the set-up of their new organization. ‘You see, Lollo will take care of dogs, Klara of bunny rabbits, and I will take care of the rest of the pets.’ ‘Hm, what will you do if someone brings a snake’, I then asked her (knowing that she was not that fond of snakes). ‘Well, I don’t need to touch it, do I! I just have to give it food. Please, please, please, mom! We are just about to go to ICA (the local grocery store) and “Plantagen” (the local garden centre) to put up notes with information on who to contact and all that is needed.’ ‘Well it’s ok with me’, I answered (who wanted to support their creativity and power of initiative), ‘but you better check with you dad first’.

You are not authenticated to view the full text of this chapter or article.

Elgaronline requires a subscription or purchase to access the full text of books or journals. Please login through your library system or with your personal username and password on the homepage.

Non-subscribers can freely search the site, view abstracts/ extracts and download selected front matter and introductory chapters for personal use.

Your library may not have purchased all subject areas. If you are authenticated and think you should have access to this title, please contact your librarian.

Further information