Chapter 6: The personal side of entrepreneurial excellence: characteristics that enhance success
Self-efficacy: confidence in being able to do the job—whatever it is! Risk: are entrepreneurs really risk-takers? Should they be? Key aspects of personality: do effective entrepreneurs share a personal style? Emotion and passion: striking the right balance The potential benefits—and costs—of being “up” Passion: the intense desire to be—and act—entrepreneurially The importance of being flexible: from business plans to improvisation and effectuation Business plans and improvisation Effectuation: using what you have to get where you want to go
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