Opportunities and Threats
NECTAR Series on Transportation and Communications Networks Research
Edited by Nikolas Thomopoulos, Mosche Givoni and Piet Rietveld
Chapter 3: User requirements for the design of efficient mobile devices to navigate through public transport networks
This research aimed at identifying the needs of public transport users when using a real-time traveller information system. The quali-quantitative approach (web-questionnaire and focus group on a sample of transport users and transport companies in Europe) revealed: (1) the attributes that such applications should have to attract more users to PT; (2) PT companies’ requirements and the barriers they envisage about Galileo-based applications on mobile devices. The results led to the design of ‘Smart-Way’, a smartphone application to aid navigation through public transport networks in real time. ICT for transport emerged as a big opportunity for physically disabled people as the real-time navigator can increase their ability to travel and their quality of life. The simplicity and the ergonomics of the application are crucial. However, the cost to sustain the application is a threat due to the low WTP declared by the sample and confirmed by the literature. Another threat is that some users do not want their location continuously tracked. He lack of standards and consistency with other European ITS applications as well as the distrust of transport operators to make their data available to competitors may hamper the implementation of Smart-Way in European transport companies.
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