Table of Contents

Emerging Dynamics of Sustainability in Multinational Enterprises

Emerging Dynamics of Sustainability in Multinational Enterprises

New Horizons in International Business series

Edited by John R. McIntyre, Silvester Ivanaj, Vera Ivanaj and Rabi N. Kar

This review addresses some of the pertinent questions arising out of the fast changing dynamics of sustainability development in multinational enterprises focusing their strategies, practices and models on emerging economies. Contributors from India, Europe and the United States offer fresh perspectives on strategic considerations for firms as well as case material.

Chapter 4: CSR and networked organizations

Bernard Girard and Corinne Gendron

Subjects: business and management, international business, management and sustainability

Extract

State regulations to protect the environment have increased all around the world, and all large companies have developed corporate social responsibility (CSR) programs. However, the environmental crisis is not over, and is even worsening year after year. Why? Many explanations are possible. One of these is that despite the efforts of their promoters, these programs and regulations did not achieve their goals because they failed to discipline the very complex organizations that companies have developed to adapt to globalization. This chapter describes the transformation of firms in the phase of globalization initiated in the early 1980s, and analyzes the reasons for the failure of both regulations and CSR programs to reduce effectively the ecological burden of industrial activities. It then shows how regulations and CSR programs progressively adapt to this globalized context and suggests ways that could make the control of the global firms more effective. The conclusion returns to the role of the organization in generating social costs.

You are not authenticated to view the full text of this chapter or article.

Elgaronline requires a subscription or purchase to access the full text of books or journals. Please login through your library system or with your personal username and password on the homepage.

Non-subscribers can freely search the site, view abstracts/ extracts and download selected front matter and introductory chapters for personal use.

Your library may not have purchased all subject areas. If you are authenticated and think you should have access to this title, please contact your librarian.

Further information