Chapter 11: Developing Relationships between Higher Education, Enterprise and
innovation in the creative industries Calvin Taylor1 INTRODUCTION Once the exclusive touchstone of cool city lifestylists and urban regenerators, it seems that everyone is now a creative – even academics. In public policy, creativity has been linked to intellectual property (IP) (Department of Culture, Media and Sport – DCMS, 1998, 2001), and forward-thinking university business managers have clearly detected an opportunity. It is now not unusual to see universities set up graduate creative entrepreneurship programmes, invest in incubator and spin-out programmes and, perhaps most commonly, enter into innovation partnerships with creative enterprises from the private, public and third sectors.2 The Queensland University of Technology has gone so far as to create a Faculty of Creative Industries with a strategic remit to work with the creative industries sector of the state. The interest that universities now have in the creative industries, as the UK in particular illustrates, has been the regional turn in economic development policy.3 Since the region has taken oﬀ as the apparently most eﬀective geographic unit for operating in the global economy (Scott and Storper, 1992; Saxenian, 1994; Braczyk et al., 1998), the priority to stimulate regional productivity through enterprise and innovation has created opportunities for universities to develop relationships with a range of IP-based sectors, including the creative industries.4 On the surface, therefore, there appears to be something of a virtuous circle drawing in the growth of the creative industries, regionalization in economic policy and higher education strategies for engagement with business through enterprise and innovation. With this...
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