A Role in Corporate Responsibility, Conflict Prevention and Peace
Edited by Gabriele G.S. Suder
Chapter 1: Introduction to the Role and Responsibilities of International Business in our Contemporary World
Gabriele G.S. Suder International Business under Adversity: A Role in Corporate Responsibility, Conﬂict Prevention and Peace is an edited volume presenting a collection of important original research papers in one ﬁeld, but from a diversity of perspectives and focuses. It is a logical continuation of two preceding edited works that are each self-standing and yet, together, have a continuum in their objective. It is a thread leading the reader from the analysis of the contemporary state of aﬀairs in international business and its non-traditional challenges, the emergence of global terrorism and the global implications of geopolitical turmoil and societal pressures, to the means and strategies to employ in times of adversity to reduce direct and indirect impacts of conﬂict and crisis and its hidden business costs. This volume continues by looking at the modes in which these hidden costs can be reduced or removed by preventing adversity. The book Terrorism and the International Business Environment: The Business–Security Nexus (Suder 2004) sets the basis for this research. An analysis of geopolitical, economic and ﬁnancial structures was completed with insight into post-09/11 developments in selected business sectors. With the intent to develop guidelines for international corporations, the material helped ﬁrms adjust to the challenges of the post-09/11 era. The threat, actions and aftermath of global terrorism have far-reaching implications for international business and internationalization strategies, originating from global network structures of both business and terror. The second volume, Corporate Strategies under International Terrorism and Adversity (Suder 2006) explored...