Growing the Virtual Workplace

Growing the Virtual Workplace

The Integrative Value Proposition for Telework

Alain Verbeke, Robert Schulz, Nathan Greidanus and Laura Hambley

Unique features of the book include an integrative framework for increasing telework adoption; practical tips – specific to each stakeholder – on how best to implement and measure telework; and an analysis of original survey data exploring the virtual workplace adoption decision.

Chapter 7: Telework Tracking: The Societal Perspective

Alain Verbeke, Robert Schulz, Nathan Greidanus and Laura Hambley

Subjects: business and management, organisational behaviour, strategic management


Tracking telework from a societal perspective is important because it allows for the empirical evaluation of telework-focused public policies. Such tracking also allows organizations and employees to see the aggregated effect of their behaviour. The current lack of sufficiently populated employee and organizational-level tracking databases, however, limits the utility of aggregating these databases to produce societal-level tracking. Thus, societallevel quantification of telework penetration and the associated spillover must currently rely on calculations from economic models and standard coefficients. (By standard coefficients we mean values for parameters that have been determined as a result of small-scale telework studies or analyses unrelated to telework. These parameters include items such as productivity increases resulting from telework, and the economic value of pollution reduction per vehicle-kilometre.) In this chapter we explore telework tracking from a societal perspective. In line with the previous two chapters we first review current attempts to track telework at the societal level. We then describe how the Teletrips tool can assist in tracking telework at the societal level. Acknowledging the lack of societal tracking efforts, we conclude the chapter by offering a number of templates and economic formulas that can be used to calculate telework penetration levels and the associated spillover effects. TRACKING EFFORTS AT THE SOCIETAL LEVEL While many levels of government want to track the penetration of telework, the few efforts to develop a unified societal-level tracking system lack widespread use. Without significant participation, these database tools...

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