This path-breaking book addresses the ongoing implications for traditional pharmaceutical companies and biopharmaceutical start-ups of the realignment of the industry knowledge-base. The theoretical approach draws on the modern theory of the firm and related ideas in order to better define the concept of the business model, which is employed to guide the case studies and empirical analysis in the book.
Creating and Capturing Value
Chapter 15: Creating and Capturing Value in the Biopharmaceutical Sector
Subjects: business and management, organisational innovation, economics and finance, economics of innovation, health policy and economics, environment, biotechnology, innovation and technology, biotechnology, economics of innovation, organisational innovation, technology and ict, social policy and sociology, health policy and economics
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