Culture and Negotiated Meanings
Edited by Henriett Primecz, Laurence Romani and Sonja Sackmann
This book is a collection of ten cases that deal with real life cross-cultural issues and also discusses implications for practitioners. The cases are based on field research revealing challenges and benefits from working across countries. In a succinct way, they provide both illustrations and insights on how to deal with actual cross-cultural issues. Topics cover, for example, international collaboration across organizations and within multinational companies, organizational culture in international joint ventures, as well as knowledge transfer. WHAT ARE THE USES AND BENEFITS OF THE BOOK? Practice-oriented studies on intercultural interactions have been repeatedly called for, because students and practitioners often consider predefined constructs or cultural dimensions too abstract, remote from practice, or lacking recommendations for dealing with and solving intercultural conflicts and misunderstandings (Blasco, 2009; Cant, 2004; Earley and Peterson, 2004; and more generally Burke and Rau, 2010). Influential models such as Hofstede’s (1980) cultural dimension framework have been developed for cultural issues at the national level of analysis and for the purpose of comparing national cultures. The implications of these models for interactions in practice are not straightforward. When working together, people need to find concrete and creative solutions that help them deal with their differences; they need to go beyond the comparison of management practices across countries. Consequently, this volume provides cases that show how organizational members deal with their differences by mutually constructing their social reality, thus overcoming – or augmenting – their culturally based differences. In addition, the concluding chapter summarizes major insights from the cases and...