Chapter 3: Three spaces of ART: Relational, conceptual and experimental
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Chapter Three explains the different relational, conceptual, and experimental spaces needed for ARTists to thrive. Optimal relational space suggests allowing silences to enter the space between people for reflection and redirection. In conceptual space, ARTists must then work through the defenses and biases of those involved. Finally, they move through the experimental space of taking action. A real life example of working with a business leader in the plant based vegan food market is given to show how this plays out. By taking a pause to get her creativity flowing, reframing how she views time, and allowing these effects to ripple down to her team to take action, she becomes a better leader.

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