The Encyclopedia of Tourism Management and Marketing is, quite simply, the
definitive reference work in the field. Carefully curated by leading tourism scholar
Dimitrios Buhalis, this is the largest tourism management and marketing ontology that has
ever been put together and offers a holistic examination of this interdisciplinary
Use the Search within Book (below right) or browse the list of entries
alphabetically to navigate over 1200 entries from leading international scholars.
An invaluable resource for academics, students and practitioners providing an ideal
starting point for any research journey. The concise entries present an accessible and
condensed overview of each topic and the selected references that follow each entry suggest
directions for further detailed exploration.
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