Chapter 3: How do you decide what to measure?
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Many organisations fall into the trap of measuring too much, which wastes resources and takes focus away from key actions. This chapter discusses how to analyse the activities and actions that are most important for a successful outcome, taking into account the wants and needs of stakeholders, how to link measures to strategy and how to create a balance in the organisation. The authors present the most commonly used frameworks: The Balanced Scorecard, Success Maps (Strategy Maps) and the Performance Prism, explaining how they work and how they are used in practice.

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