Edited by Kerry Thomas and Janet Chan
The literature of creativity research recognizes that the ability to produce outcomes that are novel, high quality and appropriate to the task (e.g., Sternberg, Kaufman and Pretz, 2002) is key to defining the creativity of products. Cropley and Cropley (2010) writing from the perspective of engineering and technology, expressed this as the generation of effective novelty. These outcomes are defined very broadly to include products, services, ideas, processes, or procedures (Woodman, Sawyer, and Griffin, 1993). Creativity is seen as a driver of the broader innovation process of modern economies (Florida, 2002). Christensen (1999, p. 1), for example, stresses the key role that creativity plays in the innovation process: it is “. . .about how to find ideas for new products and services that will be unique and valued in their markets”.
You are not authenticated to view the full text of this chapter or article.
Elgaronline requires a subscription or purchase to access the full text of books or journals. Please login through your library system or with your personal username and password on the homepage.
Non-subscribers can freely search the site, view abstracts/ extracts and download selected front matter and introductory chapters for personal use.
Your library may not have purchased all subject areas. If you are authenticated and think you should have access to this title, please contact your librarian.