Content Analysis

Svetlana Stepchenkova

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Chapter 23: Content Analysis

Svetlana Stepchenkova

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Category:: Handbook Chapter

Published:: 31 Aug 2012

Collection:: Social And Political Science 2012

DOI:: https://doi.org/10.4337/9781781001295.00031

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23 Content analysis Svetlana Stepchenkova NATURE OF CONTENT ANALYSIS AND ITS EVOLUTION Content analysis was famously defined by Harold Lasswell as the technique that “aims at describing, with optimum objectivity, precision, and generality, what is...

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Handbook of Research Methods in Tourism

Edited by Larry Dwyer, Alison Gill, and Neelu Seetaram

Handbook

Published:: 31 Aug 2012

Print ISBN:: 9781781001288

eISBN:: 9781781001295

DOI:: https://doi.org/10.4337/9781781001295

Pages:: 528

Collection:: Social And Political Science 2012

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