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Focusing on academic entrepreneurship in the university context, the authors explore how researchers, teachers, students, academic managers and administrators make sense of entrepreneurship and of the paradoxes and contradictions involved. The book investigates how these diverse entrepreneurial actors and their stakeholders interpret and analyse entrepreneurial activities within the university ecosystem.
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Games, Simulations and Playful Learning in Business Education takes a fresh, insightful look at original and innovative ways of incorporating games, simulations and play to enhance the quality of higher education learning and assessment across business and law disciplines. Chapters cover wide-ranging business areas such as marketing, accounting and strategy and include practical advice, tips and thoughts on how to strengthen existing learning techniques to include a fun element.
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The Process of Collaboration and Open Innovation
Exploring the process of university collaboration from the perspective of small- and medium-sized enterprises (SMEs), this book offers an in-depth examination of the collaboration process, dispelling the myth of the disengagement of these firms. Andrew Johnston and Robert Huggins present a thorough account of how SMEs can ‘unlock the ivory tower’ and gain access to university knowledge to support their own innovation.
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The Power of Student-Run Ventures
This book offers an in-depth examination of six exemplar student-run ventures. These ventures, actual businesses that students enroll in as a course and run themselves, are changing the ways in which students learn by offering valuable hands-on experience. Many universities around the US have some form of student-run venture operating on campus, but how learning is reinforced and integrated into the classroom varies widely, as does the meaningfulness of the overall student experience. The struggle is most universities operate these ventures as one-offs, disconnected from formal academic instruction and as a side project that never gets full faculty or student attention.
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Edited by Colin Jones
How to Become an Entrepreneurship Educator is the first book to tackle the pressing issue of where to find the educators to meet the global demand for entrepreneurship education. Chapters unite the developmental trajectories of 20 eminent contemporary experts at different levels of enterprise education, to share the collective lessons learned. This book is an invaluable guide to educators from numerous backgrounds looking to reflect on their own practice and to contemplate new strategies for teaching enterprise and entrepreneurship.
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