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Hong Liu

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Zoltán J. Ács

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Hong Liu

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Edited by Georges Enderle and Patrick E. Murphy

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Edited by Javed Ghulam Hussain and Jonathan M. Scott

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Edited by Adrian Wilkinson, Keith Townsend and Gabriele Suder

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Edward F. McQuarrie

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Edited by Adrian Wilkinson, Keith Townsend and Gabriele Suder

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Edward F. McQuarrie

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Anders Örtenblad

This chapter presents the research area and research questions, and introduces the remaining chapters of the book. It is argued that the majority of the previous literature on certain management ideas and panaceas tends to either recommend that these are adopted outright or that they are rejected outright. This book instead recommends that the relevance of any certain management idea or panacea for any certain organization or organizations in a certain generalized context is tested and – in case the idea/panacea is found not to be fully relevant – adapted to fit the certain context. The aim of the book is to accomplish wiser relevance-testing and adaptation of management ideas and panaceas through advising how various groups of actors, in particular researchers, organizational actors and higher educational institutions, can take part in such processes. Some concepts that are central in the book are also tentatively defined.