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Flemming Sørensen and Francesco Lapenta

This introductory chapter of the service innovation research methods book introduces the aim and purpose of the book. It describes the theoretical framework that underpins the book and its individual chapters. The framework includes considerations about a) the theoretical and methodological dimensions of service innovation, b) contemporary trends in service innovation and research, and c) society’s expectations of service innovation research. Additionally, the chapter introduces the content of the individual chapters and thus provides an overview of the contents of the book.