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Svetlana Stepchenkova

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Larry Dwyer

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Carla Almeida Santos and Changsup Shim

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Grace Bo Peng, Haiyan Song and Stephen F. Witt

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Clive Morley

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Kathleen M. Adams

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Chau Vu and Lindsay Turner

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Carl Cater and Tiffany Low

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Olga Junek and Les Killion

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Handbook of Research Methods in Tourism

Quantitative and Qualitative Approaches

Edited by Larry Dwyer, Alison Gill and Neelu Seetaram

This insightful book explores the most important established and emerging qualitative and quantitative research methods in tourism. The authors provide a detailed overview of the nature of the research method, its use in tourism, the advantages and limitations, and future directions for research.