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Assessing the Effects of Trust on Mobile Advertising Campaigns: The Japanese Case

Shintaro Okazaki

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00018
Collection: Business 2010 and before
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Consumer Trust in Electronic Commerce: Conceptualization and Classification of Trust Building Measures

Sonja Grabner-Kräuter and Ewald A. Kaluscha

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00009
Collection: Business 2010 and before
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Consumers’ Views on Trust, Risk, Privacy and Security in e-Commerce: A Qualitative Analysis

Kyösti Pennanen, Minna-Kristiina Paakki and Taina Kaapu

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00015
Collection: Business 2010 and before
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Developing Pre-relational Trust in Technology Service Providers

Malliga Marimuthu and Alison M. Dean

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00023
Collection: Business 2010 and before
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Effect of Gender on Trust in Online Banking: A Cross-national Comparison

Marke Kivijärvi, Tommi Laukkanen and Pedro Cruz

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00013
Collection: Business 2010 and before
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Grey Market e-Shopping and Trust Building Practices in China

Ronan de Kervenoael and D. Selcen O. Aykac

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00012
Collection: Business 2010 and before
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The Importance of Brand Trust Online

Hanna-Kaisa Ellonen, Marianne Horppu and Kirsimarja Blomqvist

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00010
Collection: Business 2010 and before
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Interpersonal Trust and Mobile Communication: A Social Network Approach

Tom Erik Julsrud and John W. Bakke

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00020
Collection: Business 2010 and before
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Knowledge Management and Trust

G. Scott Erickson and Helen N. Rothberg

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00025
Collection: Business 2010 and before
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The Mediating Effects of Privacy and Preference Management on Trust and Consumer Participation in a Mobile Marketing Initiative: A Proposed Conceptual Model

Michael Becker and Michael Hanley

Monograph Chapter

Cover Trust and New Technologies

In  Trust and New Technologies

Edited by Teemu Kautonen and Heikki Karjaluoto

Published in print:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086.00017
Collection: Business 2010 and before