This timely book provides a fresh perspective on contemporary research in the field of entrepreneurship and small business, considering both theory and application.
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Frontiers in European Entrepreneurship Research
Edited by David Smallbone, João Leitão, Mário Raposo and Friederike Welter
Advancing Empirical Research
Edited by Markus C. Becker and Nathalie Lazaric
This book showcases advanced empirical research that applies the concept of organizational routines to understanding organizations and how they change and evolve.
Entrepreneurship is an emerging, dynamic and to a considerable extent, unpredictable phenomenon. Thus, it makes for a challenging research subject. In this book, one of the most experienced empiricists in this field has collected some of his most important ideas on how improved conceptualization and research design can make this challenge more manageable.
Edited by Damian Hine and David Carson
The contributors to this book explore the role and importance of qualitative, interpretist research in the dynamic field of enterprise. They establish the link between the innovative nature of small enterprise and the need to utilise research methodologies, which are themselves innovative.
Edited by Helle Neergaard and John Parm Ulhøi
This expansive and practical Handbook introduces the methods currently used to increase the understanding of the usefulness and versatility of a systematic approach to qualitative research in entrepreneurship. It fills a crucial gap in the literature on entrepreneurship theory, and, just as importantly, illustrates how these principles and techniques can be appropriately and fruitfully employed.
Edited by Russell W. Belk
The Handbook of Qualitative Research Methods in Marketing offers both basic and advanced treatments intended to serve academics, students, and marketing research professionals. The 42 chapters begin with a history of qualitative methods in marketing by Sidney Levy and continue with detailed discussions of current thought and practice in: research paradigms such as grounded theory and semiotics; research contexts such as advertising and brands; data collection methods such as projectives and netnography; data analysis methods such as metaphoric and visual analyses; presentation topics such as videography and reflexivity; applications such as ZMET applied to Broadway plays and depth interviews with executives; and special issues such as multi-sited ethnography and research on sensitive topics.
A Second Movements in Entrepreneurship Book
Edited by Daniel Hjorth and Chris Steyaert
This is the second volume in a mini-series on movements in entrepreneurship. It aims to forward the study of entrepreneurship by stimulating and exploring new ideas and research practices in relation to new themes, theories, methods, pragmatic stances and contexts. The book explores different experiences and accounts of entrepreneurship, as well as reflections on ‘story telling’ in entrepreneurship research, discursive studies, and debates on how to interpret narrative and discursive work.
Edited by Rebecca Piekkari and Catherine Welch
This innovative Handbook draws together and reflects on the specific methodological challenges that an international business scholar is likely to face when undertaking a qualitative research project.
A New Research Agenda
Economics of International Business sets out a new agenda for international business research. Mark Casson asserts that it is time to move the subject on from sterile debates about transaction cost economies and resource-based theories of the firm. Instead of focusing on the individual firm, the new agenda focuses on the global systems view of international business. A static view of the firm’s environment is replaced by a dynamic view which highlights the volatility of the international business environment. Coping with volatility requires entrepreneurial skills, flexibility and the need to synthesize information on a global basis. To co-ordinate the global system properly, entrepreneurs must co-operate through social networks of trust, as well as competing. Constructing a network of joint ventures, it is argued, is simply not enough.