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Cover Trust and New Technologies
Trust and New Technologies
Marketing and Management on the Internet and Mobile Media
Edited by Teemu Kautonen and Heikki Karjaluoto
Trust and New Technologies presents versatile new research that illustrates the different roles that trust plays in the marketing and management of new technologies.
Restricted access
Monograph Book
Published:
31 Oct 2008
DOI:
https://doi.org/10.4337/9781848445086
Collection:
Business 2010 and before