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Entrepreneurial Neighbourhoods

Towards an Understanding of the Economies of Neighbourhoods and Communities

Edited by Maarten van Ham, Darja Reuschke, Reinout Kleinhans, Colin Mason and Stephen Syrett

Despite the growing evidence on the importance of the neighbourhood, entrepreneurship studies have largely neglected the role of neighbourhoods. This book addresses the nexus between entrepreneurship, neighbourhoods and communities, confirming not only the importance of ‘the local’ in entrepreneurship, but also filling huge gaps in the knowledge base regarding this tripartite relationship.
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Urban Strategies for Culture-Driven Growth

Co-creating a European Capital of Culture

Nils Wåhlin, Maria Kapsali, Malin H. Näsholm and Tomas Blomquist

Over the past three decades, the European Capital of Culture has grown into one of the most ambitious cultural programs in the world. Through the promotion of cultural diversity across the continent, the program fosters mutual understanding and intercultural dialogue among citizens, thereby increasing their sense of belonging to a community. This insightful book outlines potential avenues through which culture and creativity can raise the imaginative capability of citizens and harness opportunities tied to what the book calls ‘culture-driven growth’.
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The Sustainability of Cultural Diversity

Nations, Cities and Organizations

Edited by Maddy Janssens, Myriam Bechtoldt, Arie de Ruijter, Dino Pinello, Giovanni Prarolo and Vanja M.K. Stenius

This engaging book addresses the question of how diverse communities, whether in a nation, city or organization, can live together and prosper whilst retaining and enjoying their cultural differences. This is a particularly pertinent issue in the context of the modern world where mass migration and immigration are pervasive global phenomena.
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Towards Effective Place Brand Management

Branding European Cities and Regions

Edited by Gregory Ashworth and Mihalis Kavaratzis

Many facets of place branding, such as identities, image, promotion or sense of place, have been around for a long time. However, the need to analyse their nature in the context of branding and to examine their relationships in detail has grown rapidly in the last decade or so, as places all over the world have put branding activities higher than ever in their agenda. This important new book examines and clarifies key aspects of the recently popularised concept of place branding, expounding many controversies, confusions and discords in the field.