This book summarises Mark Casson’s recent research on the multinational enterprise. This work is firmly rooted in history and examines the evolution of the internalisation theory of the multinational enterprise over the past forty years and, in the light of this, considers its potential for further development. The book also explores internationalisation theory in respect to marketing and brands, the supply chain, risk management as well as methodology.
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Theory and History
Networked Multinational Enterprises in the Modern Global Economy
Peter J. Buckley
This key new book synthesises Peter Buckley's work on ‘the global factory’ – the modern networked multinational enterprise. The role of interfirm networks, entrepreneurship and cooperation in the creation and management of global factories leads to a discussion of their governance, internal knowledge transfer strategies and performance, including their role in potentially combating societal failures. Emerging country multinationals are examined as a special case of global factories with a focus on Indian and Chinese multinationals, their involvement in tax havens and offshore financial centres, the performance and processes of their acquisition strategies – all seen as key aspects of globalisation.
The Trans-national Strategy and Policy Interface
Colin Turner and Debra Johnson
Infrastructure represents the core underpinning architecture of the global economic system. Adopting an approach informed by realism, this insightful book looks at the forces for the integration and fragmentation of the global infrastructure system. The authors undertake a thorough examination of the main internationalised infrastructure sectors: energy, transport and information. They argue that the global infrastructure system is a network of national systems and that state strategies exert powerful forces upon the form and function of this system.
Subhash C. Jain and Ben L. Kedia
This book traces the history of India’s progress since its independence in 1947 and advances strategies for continuing economic growth. Insiders and outsiders that have criticized India for slow economic growth fail to recognize all it has achieved in the last seven decades, including handling the migration of over 8 million people from Pakistan, integrating over 600 princely states into the union, managing a multi-language population into one nation and resolving the food problem. The end result is a democratic country with a strong institutional foundation. Following the growth strategies outlined in the book and with a strong leadership, India has the potential to stand out as the third largest economy in the world in the next 25 to 30 years.
China’s Global Economic Footprint is large and growing. In recent years, China has contributed a third or more to the growth of the global economy following its meteoric rise starting in the 1980s and gathering momentum in the 1990s. China has convincingly demonstrated the efficacy of investment and export-led growth as a model of development and has achieved economic stardom using a mix of industrial, trade and exchange rate policies within the framework of a gradually reforming socialist market economy. This Research Review explores China’s economy and will be an invaluable resource for China watchers and researchers, students and policymakers interested in learning from East Asia’s development, understanding how China transformed its economy and exploring how China might come to grips with the challenges ahead.
A Narrative of Theory and Practice
In this wide-ranging and groundbreaking new book, Robert Pearce provides an analytically-informed basis for understanding the modern multinational enterprise. It does this by tracing the development over the past half-century of two parallel strands of analysis in International Business; designated as the ‘theoretical’ and the ‘practical’. The book shows how the practical restructuring of the MNE as an organisational form has responded to changes in the wider global economy and how this evolution has interfaced with the enriching of the relevant theorising. By tracing the persisting dynamics of the MNEs’ structure and strategic positioning it demonstrates how what it is now can be used as a template for understanding and organising its further evolution as additional changes condition its environment.
Edited by Peggy E. Chaudhry
This unique Handbook provides multiple perspectives on the growth of illicit trade, primarily exploring counterfeits and internet piracy. It includes expert opinion on a wide range of topics including the evaluation of key global enforcement issues, government and private-sector agency initiatives to stifle illicit trade, and the evolution of piracy on the internet. The authors also assess the efficacy of anti-counterfeiting strategies such as targeted consumer campaigns, working with intermediaries in the supply chain, authentication technology, and online brand protection.
Edited by Yvonne McNulty and Jan Selmer
The Research Handbook of Expatriates is a comprehensive and carefully designed collection of contributions that provides a nuanced discussion of expatriates and important insights into emerging areas of research. The first of its kind, the Research Handbook includes detailed examinations of the various types of business expatriates including LGBT, self-initiated expatriates, female assignees, and inpatriates, as well as expatriates in diverse communities such as education, military, missionary, sports and ‘Aidland’. Other themes include expatriate performance, adjustment, expatriates to and from developing countries, global talent management, and expatriates’ safety and security. With solid theoretical foundations and essays from the most distinguished academics in the field, the Research Handbook is a ground-breaking must-read for scholars and consultants in the field of expatriation, international management, global HR and business administration.
Edited by Marin A. Marinov
Recently, emerging economies have contributed significantly to the world economic growth and output. This Research Handbook attempts to fill in the gap of sparse publications on marketing in emerging economies. It addresses diverse issues from a universal as well as regional and country-specific perspective, shedding light on general topics such as data collection procedure equivalence and marketing accountability, and also exploring various contexts like Central & Eastern Europe and India. Comparing the ways in which marketing is performed in emerging and advanced economies, the chapters explore various aspects including business-to-business marketing relationships, the role of multi-cultural markets in marketing and retail marketing of multinational corporations, corporate social responsibility and consumer loyalty.
Critical Issues for Alliances and Networks
Edited by Luiz F. Mesquita, Roberto Ragozzino and Jeffrey J. Reuer
This book provides approachable and insightful chapters that summarize state-of-the-art thinking and research on alliances and networks. Contributions by leading scholars cover foundations or fundamentals as well as frontier areas through a diverse range of perspectives.