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Performing an in-depth exploration of the gendered nature of marketing theory and practice, this timely book unpacks the many ideological assumptions embedded in marketing thought and action.

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Monograph Book
The What, How, Where, Who and Why of the Creative Process

What is creativity and how can we best nurture creativity in different contexts? Drawing on a wide range of cases from the arts, business, design, media and sports, Creativities encourages readers to discover, mix, and adapt their own version of creativity, rather than attempting to imitate or follow ‘best practice’.

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Monograph Book
Providing new insights into the textual and paratextual character of brands and advertising, this innovative book showcases an extensive selection of vivid and topical case examples that assist the practical understanding of advertising paratexts.
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Monograph Book
This innovative book sets out to rethink corporate social responsibility (CSR) in global value chains.
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Monograph Book
It is an old cliché that leading and managing academics is like herding cats. This book challenges this myth and presents a way to deal with the many challenges of academic leadership, from managing departments, research groups and teams to managing tensions between research and teaching. The book is a practical and stimulating guide to different pathways to successful academic leadership, both in personal and organizational terms.
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Monograph Book
This stimulating and challenging book provides a guide to reflexivity and reflexive practice, explaining its relevance to research in management, organisation studies and the social sciences. Rooted in the latest research, case studies and the author’s personal experience, the book builds a new perspective on reflexive practice involving bodily, emotional, rational and relational insights.
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Exploring the European Research Council's Authority
In this insightful book, Peter Edlund takes a status-based approach to theorizing the development of the European Research Council (ERC). Drawing upon rich empirical material, the author vividly details how the ERC was transformed from a funding organization into an authoritative status intermediary in European science.
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Monograph Book
Exploring magic as a creative necessity in contemporary business, this book clarifies the differences between magic as an organizational resource and magic as fakery, pretence and manipulation. Using this lens, it highlights insights into the relationship between anthropology and business, and organizational studies.
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Monograph Book
Understanding Lived Experiences
This book brings together analyses from across the social sciences to develop an interdisciplinary approach to understanding spiritualities and neoliberalism. It traces the lived experience of social actors as they engage with new and alternative spiritualities in neoliberal contexts. The purpose of the book is to provide specific insights into how neo-liberalism is resisted, contested or reproduced through a transformative ethic of spiritual self-realization.
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Monograph Book
Spaces, Dreams and Places
This book represents a narrative quest for a symbolic grounding to help leaders in times when stable social structures and institutions dissolve and disappear. Monika Kostera approaches this sense-making process through innovative research methods, collecting stories from participants and exploring plots and outcomes of an imagined meeting between two symbolic worlds: one of the internal and imaginative and the other of the external and corporate.
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