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Tim Ströbel and Herbert Woratschek
Andy Rudd and R. Burke Johnson
Veerle De Bosscher, Jasper Truyens, Maarten van Bottenburg and Simon Shibli
Chris Gratton and Harry Arne Solberg
Hallgeir Gammelsæter and Benoit Senaux
Edited by Sten Söderman and Harald Dolles
This Handbook draws together top international researchers and discusses the state of the art and the future direction of research at the nexus between sport and business. It is heavily built upon choosing, applying and evaluating appropriate quantitative as well as qualitative research methods for practical advice in sport and business research.