Introduction: the country vs. place and marketing vs. branding conundrum
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We have made elsewhere the claim that ‘place’ is an omnipresent, central, and critical part of human life, and one of many sources on the Internet (www.rhymezone .com, 2020) conveniently provides a partial list of no fewer than 486 common phrases that include ‘place’ and help to show how true that claim is.

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