Establishing legitimacy and a clear identity is critical for TTOs when they are established within a university. O’Kane finds that TTOs create dual identities, one scientific and other businesslike. Unfortunately, the dual identify approach is proving ineffective for legitimizing TTOs; developing their own unique identity may be a solution.
General Reference
In Concise Guide to Entrepreneurship, Technology and Innovation
Edited by David B. Audretsch, Christopher S. Hayter and Albert N. Link
- Published in print:
- 24 Sep 2015
Collection:
Business 2015
James A. Cunningham, Paul O’Reilly, Brendan Dolan, Conor O’Kane and Vincent Mangematin
Monograph Chapter
In Gender and Entrepreneurial Activity
Edited by Albert N. Link
- Published:
- 26 May 2017
Collection:
Business 2017