Denmark is a latecomer among Western democracies in terms of introducing politically appointed ministerial advisers, resulting in the lowest number of political advisers in the Organisation for Economic Co-operation and Development. Danish special advisers’ role is primarily related to the political process, including media tactics, rather than to substantial policy issues, but they are increasingly involved in the latter. Although advisers’ roles have and still generate debate in the public and the civil service, these days they are an integrated part of the Danish ministerial machinery. Ministers’ loyalty is often complex due to, for example, factions in the minister’s party or coalition governments. Departing from the concept of a political advisor bargain (PAB) the chapter theorizes how this complexity may be reflected in the loyalty dimension of advisers’ PABs. Further, the chapter illustrates the empirical relevance of theorizing advisers’ loyalites, based upon the Danish experience.