You are looking at 1 - 1 of 1 items

  • Author or Editor: Laura O’Laughlin x
Clear All Modify Search
You do not have access to this content

Rebecca Kirk Fair and Laura O’Laughlin

Despite the wide scope for survey evidence used in litigation, the relevance and usefulness of expert-submitted surveys in any legal context is dependent on how they are designed and implemented. The avoidance of bias in survey evidence is central to a survey’s admissibility and the probative weight accorded to the survey expert’s testimony. This chapter discusses possible sources of bias and describes methods and techniques that a survey expert can use to minimize this bias.