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  • Author or Editor: Lidia Andrades x
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Frederic Dimanche and Lidia Andrades

This chapter addresses some of the main methodological issues that researchers need to address when conducting cross-cultural research. It first discusses the relative paucity of such studies in tourism before pointing out the major barriers to valid studies in cross-cultural contexts. The chapter provides methodological guidelines for students and confirmed researchers willing who investigate cross-cultural issues.