This chapter addresses the analytic prospects of audio methods in tourism research. It grows out of a critique of the reliance on textual modes of expression in research, and suggests that sensuous tourism and hospitality scholarship can be strengthened by drawing upon emergent research on soundscapes. Subsequently, the chapter makes three contributions. Firstly, it suggests that the emergence of non-representational theories will inform the development of experimental and multimodal tourism and hospitality research. Secondly, through ethnographic examples the chapter exemplifies how sonic research unfolds in practice, and discusses the analytic insights that come with such engagement with the field. Finally, growing out of this discussion, the chapter outlines a heuristic ‘sonic manifesto’ that supports the application and development of sonic research in future tourism and hospitality research.