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Alison Lindon and Michael Butler

Ensuring that students are actively learning throughout more formal face-to-face contact time, such as lectures and seminars, is a key issue. How can student engagement be maintained over long periods of time? In this chapter, innovative case studies explore two different and successful approaches to maintaining active student engagement. They were developed in two subject areas, accounting and organisational behaviour. The first case study describes how to make use of a digital pen when presenting, in order to retain students’ attention and refers to positive survey feedback from students on its use. The second case study presents a novel five-step process that can be easily implemented to achieve active discussion in any group size, revealing the variety of student perspectives and promoting critical debating between them. Increased student engagement can lead equally to improved student learning outcomes and a more enjoyable teaching experience.

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Edited by Michael L. Fetters, Patricia G. Greene, Mark P. Rice and John S.ibley Butler

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Edited by Michael L. Fetters, Patricia G. Greene, Mark P. Rice and John S.ibley Butler

Entrepreneurship and innovation are increasingly viewed as key contributors to global economic and social development. University-based entrepreneurship ecosystems (U-BEEs) provide a supportive context in which entrepreneurship and innovation can thrive. In that vein, this book provides critical insight based on cutting-edge analyses of how to frame, design, launch, and sustain efforts in the area of entrepreneurship.