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  • Author or Editor: Saras Sarasvathy x
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Saras D. Sarasvathy and Henrik Berglund

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Saras Sarasvathy

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Saras Sarasvathy

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Effectuation

Elements of Entrepreneurial Expertise

Saras D. Sarasvathy

To effectuate is to engage in a specific type of entrepreneurial action. It has special importance for situations where the future is truly unknowable or human agency is of primary importance. In Effectuation, Saras Sarasvathy explores the theory and techniques of non-predictive control for creating new firms, markets and economic opportunities.
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Saras D. Sarasvathy

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Saras D. Sarasvathy

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Saras D. Sarasvathy

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Saras D. Sarasvathy