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W. Gibb Dyer

Many qualitative studies of family businesses get rejected by reviewers. These rejections are often due to: (1) poorly framed research questions; (2) the contribution not being clear; (3) a poor description of the research methods; (4) data that is presented poorly; (5) a failure to differentiate between description and prescription; (6) trying to test rather than build theory; and (7) the inability to answer the ‘so what?’ question: why is this study important? This chapter gives examples of ‘good’ qualitative studies and suggestions for how to improve qualitative studies of family businesses.

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W. Gibb Dyer

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W. Gibb Dyer

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Edited by Jason Fairbourne, Stephen W. Gibson and W. Gibb Dyer

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MicroFranchising

Creating Wealth at the Bottom of the Pyramid

Edited by Jason Fairbourne, Stephen W. Gibson and W. Gibb Dyer

This unique book provides an overview of the need to alleviate poverty and what methods have been used in the past to do so (e.g. microcredit). It then introduces the concept of the microfranchise and discusses how this business model can be used in poverty alleviation. Different models of microfranchising are reviewed and specific case studies highlighted to show how it has worked in different parts of the world. The book concludes with a discussion of the advantages as well as the potential problems and pitfalls that accompany microfranchising.