Edited by Wolfgang Maennig and Andrew Zimbalist
Chapter 4: The Winner’s Curse: Why is the Cost of Mega Sporting Events so Often Underestimated?
Wladimir Andreff 1 INTRODUCTION Grenoble taxpayers were not very happy to pay local taxes until 1992 in order to cover the financial deficit from the 1968 Winter Games! The 1976 Summer Olympics in Montreal outperformed the Grenoble Winter Olympics in terms of deficit: the latter was so large that Montreal taxpayers were repaying the debt until 2006, a period of 30 years. After Montreal’s financial mess, the number of candidate cities wishing to host such mega sporting events dropped, and since the 1984 Games in Los Angeles the watchword of local Olympics organizing committees (LOOCs) and the International Olympic Committee (IOC) became ‘the Games will pay for the Games’. This was incentive enough to trigger an increase in the number of candidates to host the Olympics but not enough to cure the financial deficit disease. After having claimed for seven years that the Games would pay for the Games, the 1992 Winter Olympics in Albertville resulted in a $60 million deficit.1 Were those three exceptions proving the rule that mega sporting events are usually organized at a reasonable and correctly anticipated cost? Unfortunately not. In the same vein, when the 2012 Summer Games was awarded to London in July 2005, the expected and advertised cost was about £2.4 billion. By the end of 2008, the cost estimates ranged from £9.4 billion to £12 billion. Some press articles have suggested that the promoters of the London candidature had deliberately underestimated the Olympics bill in order to be awarded the Games. In...
You are not authenticated to view the full text of this chapter or article.
Elgaronline requires a subscription or purchase to access the full text of books or journals. Please login through your library system or with your personal username and password on the homepage.
Non-subscribers can freely search the site, view abstracts/ extracts and download selected front matter and introductory chapters for personal use.
Your library may not have purchased all subject areas. If you are authenticated and think you should have access to this title, please contact your librarian.