Entrepreneurship and Innovation in Evolving Economies
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Entrepreneurship and Innovation in Evolving Economies

The Role of Law

Edited by Megan M. Carpenter

Entrepreneurship and Innovation in Evolving Economies examines the role of law in supporting innovation and entrepreneurship in communities whose economies are in transition. It contains a collection of works from different perspectives and tackles tough questions regarding policy and practice, including how support for entrepreneurship can be translated into policy. Additionally, this collection addresses more concrete questions of practical efficacy, including measures of how successful or unsuccessful legal efforts to incentivize entrepreneurship may be, through intellectual property law and otherwise, and what might define success to begin with.
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Chapter 11: The Making of the Durationator®: An Unexpected Journey into Entrepreneurship

Elizabeth Townsend Gard


Elizabeth Townsend Gard* I. AN UNEXPECTED ENTREPRENEUR The future, always so clear to me, has become like a black highway at night. We were in uncharted territory now . . . making up history as we went along.1 Sarah Connor in Terminator 2 The uneasy feeling of being an “entrepreneur” does not seem to subside with time. Together with my professor-spouse, we have started a spin-out LL.C. with technology from our university that we developed, and we are working on creating a business based on our research in law, literature, and history. The journey seems as impossible to achieve today as it did when we began—we are always in uncharted territory. And yet, we are slowly finding our way. Four years ago, I was a newish professor, working on fairly obscure * This chapter was presented as part of Tulane Law School’s Faculty Brown Bag Series, July 27, 2011. Thank you to Bri Whetstone for her assistance in preparing this chapter, and Megan Carpenter for comments on early drafts, encouragement and support in the idea of sharing one’s personal story of being a social entrepreneur. To Justin Levy, who has been part of the Durationator® nearly from the beginning, and has really lived every moment of this story. Thank you to Yvette Jones, Michael Bernstein, Laura Levy, John Christie, Christine Hoffman, Matt Miller, Glyn Lunney, Evan Dicharry, Ben Varadi, Jessica Edmundson, Zac Christiansen, Idea Village, Tom Dickerson, Bob Hinckley, Jule Sigall, Kenneth Crews, Peter Hirtle, Keith Werhan, Pam Samuelson, my dean(s) at...

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