A Business Model for Entrepreneurship
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A Business Model for Entrepreneurship

Thierry Verstraete and Estele Jouison-Laffitte

This book takes an original approach to business models and entrepreneurship, resulting from a durable involvement with entrepreneurs and from experiments combining theory and practice.
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Chapter 3: The Contribution of the Business Model to the Development of a Project for Business Creation

Thierry Verstraete and Estele Jouison-Laffitte

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