- Elgar original reference
Edited by Chris Bilton and Stephen Cummings
Chapter 17: Shaping creative organisational environments through the arts
This chapter follows the notion introduced at the beginning of this handbook, that in order to provide space and time for creativity, organisations need to combine ëlooseí and ëtightí properties. I will argue that this can be achieved by integrating emotional aspects of the organisation with technical, rational systems. From this perspective the creative environment is considered as a platform supporting and catalysing bisociation processes, shaped by managers who integrate emotional and rational knowledge. In order to influence this synthesis, managers need to consider the aesthetic dimensions of the organisation. One instrument for nurturing a creative environment might accordingly be the instrumental use of the arts in the form of ëarts-based Initiativesí (Schiuma 2011). They bring artistic projects or attitudes into the organisation to trigger bisociative thinking. I will illustrate this process by analysing the use of arts-based initiatives at Elica, an Italian company and a world leader in the design and production of kitchen hoods. In order to create an organisational context which could nurture human potential and creative thinking, Elica has adopted the arts as an instrument to support the development of a creative organisational environment.
You are not authenticated to view the full text of this chapter or article.
Elgaronline requires a subscription or purchase to access the full text of books or journals. Please login through your library system or with your personal username and password on the homepage.
Non-subscribers can freely search the site, view abstracts/ extracts and download selected front matter and introductory chapters for personal use.
Your library may not have purchased all subject areas. If you are authenticated and think you should have access to this title, please contact your librarian.