Management Education for the World
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Management Education for the World

A Vision for Business Schools Serving People and Planet

Katrin Muff, Thomas Dyllick, Mark Drewell, John North, Paul Shrivastava and Jonas Haertle

This book explores the 21st century agenda of management education, identifying three fundamental goals: educating and developing globally responsible leaders, enabling business organizations to serve the common good, and engaging in the transformation of business and the economy. It is a clarion call of service to society for a sector lost between the interests of faculty, business and the schools themselves at the expense of people and planet. It sees business education stepping up to the plate with the ability of holding and creating a space to provide responsible leadership for a sustainable world embodied in the central and unifying element of the 50+20 vision, the collaboratory.
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Chapter 3: Imagine leaders who act for the world

A Vision for Business Schools Serving People and Planet

Katrin Muff, Thomas Dyllick, Mark Drewell, John North, Paul Shrivastava and Jonas Haertle


We need globally responsible leadership in order to manage the transformation and build a new society. The concept of leadership not only concerns individual traits but represents an adaptive process that encompasses multiple levels of society and knowledge. Responsible leadership for a sustainable world is a culture of responsibility, a collective phenomenon that occurs within a global context. Responsible leadership begins (but does not end) with individuals. Globally responsible leaders will need more cognitive sophistication to cope with the complexity of multi-dimensional responsibilities on a global level – as well as reflective awareness, critical thinking, multicultural and societal wisdom and the moral depth to weigh competing choices. These new dimensions complement existing traits, such as entrepreneurship and leadership competencies. Many leading business schools claim that their mission is to educate leaders who will advance the well-being of society. For example, Harvard Business School’s formal mission statement is “to educate leaders who make a difference in the world”.

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