The Revolution Continues
Chapter 4: Food consumption dynamics: key drivers and future trends
The analysis shown in the previous chapter suggests that the level and composition of food consumption in China continued to change since 2000. Per capita direct consumption of grains continued to drop while the consumption of foods of higher value continued to increase, especially foods of animal origin. Questions arise: what factors have led to such changes? Will such factors continue to exert important influences on future consumption? Are there any other forces that are emerging and will also play a major role in shaping China's future food consumption? Identification and discussion of such factors help us to understand China's food consumption in the past and present, but more importantly they help us to understand how China's food consumption may evolve into the future. This chapter focuses on the identification and analysis of key drivers responsible for developments in China's food consumption.
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