International Perspectives on Business Innovation and Disruption in the Creative Industries
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International Perspectives on Business Innovation and Disruption in the Creative Industries

Film, Video and Photography

Edited by Robert DeFillippi and Patrik Wikström

This volume examines how disruptive innovations are reshaping industry boundaries and challenging conventional business models and practices in the industries for film, video and photography. The thirteen chapters provide a rich and diverse account of these processes from a wide range of country contexts. The book fills the gap between the study of disruption by innovation scholars in business schools and the recognition of disruption by academics and practitioners from non-business school disciplines and contexts, including the broader social sciences.
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Chapter 5: European audio-visual production companies adapting to strategic challenges

M. Bjørn von Rimscha, Patrik Wikström and Lucia Naldi


The European audio-visual production industry is a dynamic sector challenged by fundamental changes in terms of technology, business models and regulation that require production companies to revise their business strategies. This chapter introduces two business model extensions that could address these challenges and then empirically analyses the models’ implementation by production companies in eight European countries. Neither the integration of advertiser funding in the production phase, nor the forward integration of online distribution is popular among the companies included in the study. Small companies are apparently reluctant to develop the new competences that are needed for the suggested business model extensions.

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