Handbook of Research on Management Ideas and Panaceas
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Handbook of Research on Management Ideas and Panaceas

Adaptation and Context

Edited by Anders Örtenblad

Over time management ideas and panaceas have been presented alternately as quick fix cures for all corporate ills and the emperor’s new clothes, beset by flaws and problems. This Handbook provides a different approach, suggesting that management ideas and panaceas should not be either adopted or rejected outright, but gives guidance in the art of assessing and applying management ideas and panaceas to various situations and contexts.
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Chapter 3: Turning a management innovation into a management panacea: management ideas, concepts, fashions, practices and theoretical concepts

Suleika Bort


In Greek mythology, Panacea was a goddess of universal remedy. Panacea was said to have an elixir with which she was able to heal. Often management concepts have been viewed as panaceas for organizations because they offer a universal scope of application. However, the question concerning what constitutes a management concept and what distinguishes it from a management idea, innovation, practice, theory or fashion, and what turns these terms into a management panacea is not clear. Thus, the aim of this chapter is a systematic consideration on what constitutes a management concept, and what distinguish a concept from a management idea, innovation, fashion, practice and a theoretical concept and what turns these terms into a management panacea.

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