Edited by Kleio Akrivou and Alejo José G Sison
The evolution of modern capitalist society is increasingly being marked by an undeniable and consistent tension between pure economic and ethical ways of valuing and acting. This book is a collaborative and cross-disciplinary contribution that challenges the assumptions of capitalist business and society. It ultimately reflects on how to restore benevolence, collaboration, wisdom and various forms of virtuous deliberation amongst all those who take part in the common good, drawing inspiration from European history and continental philosophical traditions on virtue.
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Chapter 13: Non-Western virtue ethics, commerce and the common good
Some scholars and politicians have suggested that Eastern and Western cultures are irreconcilably different and that their members engage in fundamentally incommensurable ethical practices. This chapter shows that differing cultures do not necessarily operate on radically different moral principles. On the contrary, if we adopt a virtue ethics perspective, we discover that Western and at least some non-Western cultures have historically shared and operated with a remarkably similar view of ethics. This similarity is apparent in how the Western philosopher Aristotle and the Eastern thinker Confucius evaluate the potential goodness of business people’s commercial activity.
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