Show Less
You do not have access to this content

Mastering Creativity in Organizations

Andrés Hatum

This book identifies best practices, leadership styles, and organizational structures for the stimulation of organizational creativity, with an aim to help any company – not just companies in creative fields or industries – become an organization in which new ideas flow, new processes are developed, and new products are brought to market. Managers will find case studies describing exceptional organizational creativity and practical takeaways that can be applied in their own firms. Students will find concrete analytical frameworks for thinking about creativity in organizations, and academics will find a different approach to the study of creativity, one that is grounded in practice.
Show Summary Details
You do not have access to this content

Chapter 3: New ways of organizing

Andrés Hatum

Extract

Chapter 3 delves into the ways in which the organizational structure can be changed to boost creativity and innovation. Structures, processes, and organizational boundaries are analyzed. Finally, the concept of fluid firms and the open business model and crowdsourcing are explained. The case study on elBulli illustrates the new ways of organizing in a creative organization.

You are not authenticated to view the full text of this chapter or article.

Elgaronline requires a subscription or purchase to access the full text of books or journals. Please login through your library system or with your personal username and password on the homepage.

Non-subscribers can freely search the site, view abstracts/ extracts and download selected front matter and introductory chapters for personal use.

Your library may not have purchased all subject areas. If you are authenticated and think you should have access to this title, please contact your librarian.


Further information

or login to access all content.