A Practical Guide from Start-up to Global Success
Chapter 7: Other important rights
The important intellectual property rights for the fashion industry tend to be trade marks, copyright, designs and so-called ‘image rights’. This chapter considers the other important intellectual property rights which often receive less attention including passing off, unfair competition, patents, database right, utility models, confidential information and trade secrets, geographical indications, traditional knowledge and domain names. Each of these rights is important to the fashion industry and some, such as trade secrets law, are currently in a state of flux at the European level. This chapter gives a helpful overview of each right and considers their particular application to the fashion industry.
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