Why the Business Case Won't Save the World
Chapter 3: BEYOND DICHOTOMY: THE CURVILINEAR RELATIONSHIP BETWEEN SOCIAL RESPONSIBILITY AND FINANCIAL PERFORMANCE
Are financial and social performance negatively or positively associated? Extant theoretical and empirical research has supported both contradictory positions (Margolis and Walsh, 2003; Orlitzky, Schmidt, and Rynes, 2003; Rowley and Berman, 2000; Mahon and Griffin, 1999; Roman, Hayibor, and Agle, 1999; Griffin and Mahon, 1997; Ullmann, 1985). In this paper, we reconcile these divergent views through an empirical study of socially responsible investing (SRI).
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