The Profits and Perils of Passion in Entrepreneurship
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The Profits and Perils of Passion in Entrepreneurship

Stoking the Fires and Banking the Coals

Melissa S. Cardon and Charles Y. Murnieks

The Profits and Perils of Passion in Entrepreneurship provides an overview of current knowledge and highlights opportunities ripe for additional investigation. This state-of-the-art book also delivers essential guidelines for scholars on how to study entrepreneurial passion in a rigorous way.
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Chapter 2: Passion of entrepreneurs: conceptual underpinnings and distinctions

Melissa S. Cardon and Charles Y. Murnieks


In Chapter 2 we explore two major conceptualizations of passion including one that says entrepreneurial passion (EP) involves “consciously accessible, intense positive feelings experienced by engagement in entrepreneurial activities associated with roles that are meaningful and salient to the self-identity of the entrepreneur” (Cardon, et al., 2009, p. 519). We then contrast that with the Dualistic Model of Passion (DMP) and its two fundamental constructs of harmonious and obsessive passion developed by Robert Vallerand and colleagues (e.g., Vallerand, et al., 2003). We talk about the distinctions among these conceptualizations, as well as the important commonalities across them, and how they have both been used to study the passion of entrepreneurs. We also contrast passion from related constructs such as intrinsic motivation and positive affect.

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