The Profits and Perils of Passion in Entrepreneurship
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The Profits and Perils of Passion in Entrepreneurship

Stoking the Fires and Banking the Coals

Melissa S. Cardon and Charles Y. Murnieks

The Profits and Perils of Passion in Entrepreneurship provides an overview of current knowledge and highlights opportunities ripe for additional investigation. This state-of-the-art book also delivers essential guidelines for scholars on how to study entrepreneurial passion in a rigorous way.
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Chapter 7: Opportunities for future research on passion and entrepreneurship

Melissa S. Cardon and Charles Y. Murnieks

Abstract

In Chapter 7 we explore novel areas of study related to entrepreneurial passion that have received little or no attention to date in the literature. As part of this discussion, we explore contemporary and new methodologies that may help facilitate investigation into the phenomenon of passion, and offer important and, in some cases, provocative recommendations for best practices in pursuing these and other future research questions about entrepreneurial passion.

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