International Handbook of Research on Indigenous Entrepreneurship
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International Handbook of Research on Indigenous Entrepreneurship

Edited by Léo-Paul Dana and Robert B. Anderson

The comprehensive and thoroughly accessible International Handbook of Research on Indigenous Entrepreneurship aims to develop a multidisciplinary theory explaining entrepreneurship as a function of cultural perceptions of opportunity. The Handbook presents a multitude of fascinating, superbly illustrated studies on the facets of entrepreneurship amongst indigenous peoples.
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Chapter 32: ‘La Iguana Sana’: An Aboriginal Entrepreneurial Endeavour in the Mexican State of Chiapas

José Ramón Torres and Robert B. Anderson


José Ramón Torres and Robert B. Anderson Introduction Currently one of the most common topics in the political discourse in Mexico is a national concern about Indigenous matters. The current strength of this discourse can be traced to events in Chiapas in January 1994. Not only did this armed conflict raise Indigenous issues to national prominence in Mexico, it also attracted a good deal of international attention from civil sector organizations and social analysts. In spite of this attention the sources of the conflict have not been resolved. In 2005, in spite of the rich resources of Chiapas, the aboriginal population still lives in extreme poverty and, associated with this, poor health and low levels of education. In spite of their impoverished circumstances the cultural inheritance of the Maya people, with its magnificent past, remains strong. Like aboriginal people elsewhere in North America and Indigenous people in other parts of the world (Anderson et al., 2005), the Maya in Chiapas are seeking to rebuild their communities and improve their socioeconomic circumstances in a manner that is consistent with their culture, values and practices. That is precisely the reason why one has to celebrate any attempt to improve the quality of life of this people, especially when the efforts are pointing to reasonable economic goals implying sustainable solutions, as is the case of Centro de Agroecología San Francisco de Asís A.C. (CASFA), herein called the Iguana Sana Case. Chiapas The 75 334 square kilometres...

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